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Group publication title:

Education and health promotion in behavior of market participants

Subject and Keywords:

health education   health promotion   health behavior   policy of welfare programs   human health   advertising   marketing communication


The Paper is illustrative, discusses education and health promotion in the context of market conditions. The goal is to focus on the importance of health promotion and health education, and on the effects of disseminating health promotion on the consumer goods and services market. Health promotion inspires business development. It is commonly believed that the importance of health is so great that it is worth investing in it and one can earn good money by promoting health in a market economy. In the behavior of entities on the health promotion market, there is too much, but too little education and skills development to make the right choices

Place of publishing:



E-Wydawnictwo. Prawnicza i Ekonomiczna Biblioteka Cyfrowa. Wydział Prawa, Administracji i Ekonomii Uniwersytetu Wrocławskiego

Date issued:


Detailed Type:



ISBN 978-83-66066-83-0 (druk)   ISBN 978-83-66066-84-7 (online)






(Prace Naukowe Wydziału Prawa, Administracji i Ekonomii Uniwersytetu Wrocławskiego)   (E-Monografie ; nr 153)

Is part of:

Zdrowie i style ┼╝ycia

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The use of this material is allowed only with accordance of applicable rules of fair use or other exceptions provided by law, and any broader use requires the permission of the authorized entity


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Rights holder:

Copyright by Wydział Prawa, Administracji i Ekonomii Uniwersytetu Wrocławskiego

Autor opisu:

WR U/PAdjm