@misc{Banaszak_Ewa_Fashion_2014, author={Banaszak, Ewa and Florkowski, Robert}, copyright={Copyright by Ewa Banaszak, Robert Florkowski}, address={Wrocław}, howpublished={online}, year={2014}, publisher={Instytut Socjologii Uniwersytet Wrocławski}, publisher={http://www.socjologia.uni.wroc.pl/}, language={eng}, abstract={Fashion in postmodern societies has gone through a series of changes. However, it remains a mechanism for producing and reproducing social differences. The authors of this paper are interested in the demarcation lines created by the fashion industry, especially those which are related to the body and age. Fashion is a source of generational asymmetry and of exclusions from participation in culture and society, based on age and bodily presentation. Its paradoxical nature renders it unnoticeable and naturalized. The disabled are in a somewhat better situation. Their presence in the domain of fashion causes at least some semantic commotion, generates new tactics of reaching normality and becomes a subject for scholarly reflection.}, title={Fashion and old age. Paradox or tactic of negotiating normality}, keywords={fashion, clothing, old age, negotiation of normality}, }